Why SEO for Offline Business Websites in Phoenix

People often ask, “Why do I need SEO for my business website if none of my products and services is being sold online. I don’t think SEO will benefit me”. This is a common question that we hear from people while talking about SEO for business websites in Phoenix. However, the fact is different. It doesn’t matter if you are operating your business online or offline. You need to have a solid online presence to stay ahead of competition.

What Benefits Can Offline Businesses Achieve Through SEO?

Business entities who serve their customers offline are termed as offline businesses. With proper Phoenix SEO they can achieve unlimited heights in business. Let’s have a look at important benefits that they can enjoy with targeted SEO services in Phoenix:

  • Improved Brand Identity – With strategic SEO, local businesses in Phoenix can improve their brand identity. SeenBest helped several small and mid-sized business entities in improving their brand identity through targeted SEO. By doing local SEO, businesses can establish them on social channels like Facebook and FourSquare and get noticed by their potential customers. By engaging people on social channels and putting customer feedbacks and testimonials over their website, facebook fan page, and LinkedIn they can improve their online reputation.
  • Increased Sales – Improved brand identity and achieving top Google rankings, Phoenix local businesses can generate online sales leads too resulting in increased sales. Let’s take an example for a Phoenix Bridal Saloon or Phoenix Wedding Photographer with top rankings in Google. If someone is planning a wedding, he/she will most likely search for “best phoenix wedding photographer” and contact top rankers for quote. So, obviously the wedding photographer with top rankings in Google for aforementioned keyword will get more sales leads than others who don’t have a place in top SERPs.
  • Beating Competition – As mentioned in above example for Phoenix wedding photographer, if a local business has top search rankings in major search engines; they will get more sales queries or quote requests than others without a solid online presence. So, obviously they will beat the competition with ease.

Today, your customers are smarter than ever. They couldn’t settle for anything less than the best. Even if they plan a weekend blast at a neighborhood pub; they will take help from the internet and finalize a place after analyzing what others are talking over the internet. So, be intelligent and get your website optimized from the best SEO Company in Phoenix.

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Here are four things you need to know before moving forward with an online marketing campaign.
Read about the latest promotions from Arizona companies in social media.
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Internet savvy marketing professionals recognize the need for quality content in online marketing strategies.
Video is a
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your limited time and advertising dollars to get the highest ROI.
Visit this
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Computer and Internet Marketing News and Tips   


  • Video from our Social Media Seminar on November 16, 2011. Read more.  
  • Put Google+ to work for your business. Read more. 
  • Google+ offers seamless brand integration across the web. Read more. 
  • Marketing, why the slow times are the best times. Read more. 
  • Video marketing for your business. Read more. 
  • Destroying a hard drive – the cheap and easy method. Read more.  
  • Death by dust. Read more. 
  • Adobe Acrobat and Adobe Reader security update. Read more. 
  • You know you need a new website when…  Read more. 
  • What image does your email address reflect? Read more. 
  • Social media for the small business. Read more. 


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Double Your Income in 2012

2012 is poised to be a year of strong economic growth. Make sure you are investing your budget wisely with internet marketing!

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Social Media for the Small Business


Growing a small business in today’s digital world requires more than a website. Social media sites factor in prominently because search result algorithms now include them.  These days you need a larger online presence to stay on the first page of search results. To keep up with the competition, your marketing strategy must integrate social networking into the mix.


The top five social media sites used by small businesses are:

·         Facebook – 70%

·         Twitter – 46%

·         LinkedIn – 37%

·         YouTube – 25%

·         Google+ – 11%

(Fall 2011 Attitudes and Outlook Survey, Constant Contact)


For best results, begin with one social media site and concentrate your efforts there before adding another. Check out competitors’ pages to see what they’re doing and how they’re doing it before building your page. To help develop your social networking strategy, search the other social media sites for your industry and product/service to learn who their followers are and what they’re talking about. Below are overviews of the top social media sites to help you choose which to use first and how to use it effectively.



Over the last six years, Facebook has become the largest social media site with 800 million users worldwide. It’s easy to see why 96% of businesses doing social media marketing have a Facebook account (Survey).

Add comments every day to your page and gain the viral advantage of your page being seen by all of your friends, and their friends, and their friends’ friends…thousands of people!

Take advantage of the many business features available, such as business polls, contacts forms, and exclusive offers for users who “like” your page to grow your following.



Twitter is quickly gaining in popularity – 76% of businesses now have Twitter sites, up from 60% in spring 2011 (Survey). Twitter is an excellent tool for conversations, building community and finding the latest industry news.

 “Retweet” and comment on all tweets you receive, and find other Twitter pages to comment on, to build your following and their trust in you.

Engage people with more personal than business messages. Twitter isn’t selling, it’s chatting. But 60% of business executives using Twitter found it effective for marketing their business (Survey).



LinkedIn describes itself as “an online service helping professionals find and connect with one another more effectively.” With nearly 50 million users, LinkedIn is a great place to network, to learn who knows whom and make introductions – 55% of small businesses find LinkedIn an effective form of marketing (Survey).

Ask for and give “recommendations” to fellow LinkedIn connections – these lend credibility to you and your business.

Launch a group and lead discussions on topics related to your business, or join in other group conversations, to help establish yourself as a knowledgeable professional.



Those small businesses already having some experience and ability with social media marketing experience and creating an online community presence can upshift their marketing by adding videos. YouTube is the world’s second largest search engine with over 3,000,000,000 views per day. And 25% of businesses are experiencing the advantages (Survey)!

You don’t need to be a professional videographer or buy expensive equipment: the most popular videos are often just a person in front of a camera talking about what they know best.

Promote your videos by embedding them in your blog, posting them in all your social media sites and website, and sending an email to everyone you know when you post a new video. Be sure to ask them to share the link!



Google+ launched in July 2011 and is the fastest growing social media site in history. With over 40 million users in October and continuing to grow, what better time to catch the wave and be a part of this increasingly popular platform? Importantly, small business Google+ users will gain an advantage over competitors in Google search results.

To gain the most business presence online, create a business profile and a personal profile with as much information as possible.


Engage your customers and prospects in an open video sharing session that is visible to the circles or individuals you’d like to have drop by for a chat with Hangouts, unique to Google+.

Social media marketing is today’s traditional marketing. It’s where people go to research and shop. You need to be there if you want to grow your business. For successful social networking, you need to:

·         Brand social media properties to match all existing materials.

·         Implement strategies to increase followers.

·         Create compelling content generated to populate the social media space with new material.

·         Keep followers engaged.

To learn strategies to put these technologies to work, local Phoenix, Arizona, business owners are invited to attend Social Network Arizona meetings. To integrate social media into your marketing plan, contact the experts at seen BEST Web Design in Phoenix, Arizona. seenBEST helps companies brand social properties and manages them, using the latest tools and analytics, to ensure your business will be seen. Contact seenBest for a free consultation today!

Social Media for Your Arizona Business

The Arizona Business Directory provides valuable SEO enabled links for your website and social properties. Add your business to the directory and gain more connections for your Facebook, Google+, Twitter, LinkedIn, and YouTube properties today.

This services is provided by Social Network Arizona, a monthly Arizona social media seminar series that teaches you how to use social networks to maximize visibility for your business. Visit www.socialnetworkarizona.com to learn more about the next seminar and to RSVP.