The Basic Process of Designing A Website

Website designing is a crucial thing. It impacts a brand or business directly and one should give serious thoughts to the process of designing a website. The whole exercise of creating a business website design includes several steps and to achieve all intended goals, one should follow one step at a time. This article outlines the basic process of designing a website. It can be a great help for budding designer looking for an ideal practice to follow while designing a website. However, it can also be helpful for experienced web designer in being more productive and deliver maximum customer satisfaction.

Requirement Gathering

A website is a true representative of modern businesses today. The task of an expert web designer is to convert the dreams and expectations of customer/business owner into a real design. In order to achieve this goal, it is very important to focus on comprehensive requirement gathering. Without knowing the expectations of your customers from their website, you cannot deliver maximum satisfaction for them. A personal one-on-one discussion with customer can be a great way to extract actual requirements. It is also a common practice to keep a questionnaire ready for the customer to fill before commencing the design process.

Identifying Layout

Once you have all the requirements ready to be converted into a design, the next task is of identifying website layout. The ideal practice would be designing a draft on paper before giving it a digital touch and analyze its pros and cons. Take approval from client and then finalize the layout.

Creation of Graphics & Illustrations

Now you have the requirements and proposed layout ready with you. It’s the time to work on creation of graphics and illustrations. Create the visual form of website based on the finalized layout. Based on the requirement you may also need to create custom graphics (logo, icons, banner, etc.) and illustrations to use in website. Usually it’s a better practice to create at least three versions of design and take opinion from customers over all of them, based on the inputs finalize the design with customer’s consent.

Conversion of Design into Template

This is the most crucial phase during the process of designing a website. You need to convert the visual format into web ready format (converting it into HTML). You need to carefully slice the final PSD version that you created earlier and create an HTML version of it. Based upon the look and feel used in the PSD, you need to create Cascading Style Sheets carefully. If you plan to use animation or special effects on website, you also need to create scripts using jQuery or JavaScript. Modern web design practices advise keeping all scripts separately and include it on page wherever required. It will reduce the page load time and make final version of website more SEO friendly.

Finishing The Process

Usually a website design includes designing two types of pages, one homepage and one inner page. So, once you are done with home page design, create one inner page design too using identical look and feel.

Important Points To Consider

Your task is over but you need to keep a few things in mind to enhance effectiveness of design. Organizing different components of website design is very important. Here are some points that you must consider before delivering your design:

  1. Create different types of graphics (JPG, PNG, or GIF) as par the requirements
  2. Organize graphics in different folders
  3. Put all scripts (jQuery and JavaScript) in separate folder
  4. Try to use web-safe fonts in your design
  5. Focus on making responsive website design

Following above described process of creating a website design will enhance the productivity, make your designs better organized, and you will enjoy enhanced customer satisfaction winning you more work in future.